Robert H. Pofahl – CEO

For the past 25 years Robert Pofahl has been principally engaged in the management and organization of companies involved in real estate development and construction. Prior to forming Community Builders International and Picacho Mountain, Bob and his associates built several nationally recognized companies, later integrated into subsidiaries, which provided real estate and building services. Those services encompassed architectural, engineering, construction, development, property management, financing and real estate securities.

Some of Bob’s more notable accomplishments include the development of over 20 Embassy Suite Hotels, the acquisition of the Park Suite Hotel chain from Brock Hotels, and the development and sale of the Park Suite Hotel chain to the Sara Hotels of Stockholm, Sweden. In the early 1980′s Bob became convinced that the future of real estate was in mortgage backed securities. In 1985 he worked with America First Securities and E.F. Hutton to sponsor the first combined debt and equity real estate security offered on Wall Street. The offering successfully raised over $300 million for the development of residential apartments.

Karen Pofahl – Managing Partner

Karen Pofahl oversees the vertical construction projects for CBI and the Picacho Mountain development. Her major focus over the past two years has been to coordinate the design and contract management for the Willows at Picacho Mountain patio home project. Additionally, Karen is working with architects to design the next phase of vertical development, The Oaks at Picacho Mountain town homes. Prior to project management responsibilities, Karen oversaw legal and accounting activities which have now been assumed by Ruben Aguirre, the corporate CFO.

Karen is President and Executive Director of Community Resource International (CRI), a non profit community development organization committed to working with communities, homeowner associations and developers to empower residents to create better neighborhoods. In addition to CRI, Karen has been Director of King’s Kids El Paso, a youth program training and releasing young people to practically apply and share their faith and skills through service to their communities and beyond. Karen also directed the King’s Kids program in Mexico, Central America and the Caribbean for five years. A major focus was leading youth and adults in community projects such as building homes, orphanages and schools for people in need. After graduating from the University of Texas at El Paso, Karen began her career as an escrow officer for First American Title Company. During that time she has assisted in the organization and management of construction and development companies owned and operated by the family trust. Karen handles administrative, legal, and accounting oversight for CBI and its subsidiaries, including Picacho Mountain.

Tom Etterling – Managing Partner

Tommy Etterling is one of the Managing Partners for the Picacho Mountain Development. He coordinates all project consultants, planners and engineers. He manages the bid process for all project services. Additionally he oversees entitlements and permits, site work and utility contractors.

Tommy has taken the lead role in forming the Picacho Mountain Homeowners Association. He coordinates national management and legal firms who have assisted us in organizing and drafting CC&R’s and design guidelines for the Picacho Mountain Community. Tommy also serves as the manager for CBI’s international investment groups invested in the US and Mexico.

Prior to joining Picacho Mountain, Tommy was a project manager for Noesis Inc., managing various contracts at the Camp Pendleton Marine Base in Southern California. In 2006 Tommy relocated from the San Diego/Baja office to be the project manager of Picacho Mountain, CBI’s master planned community development in Las Cruces, New Mexico.

Ruben Aguirre – CFO

Ruben Aguirre is responsible for preparing financial projections, analyzing operating & investment results, and managing financial risks. Ruben provides in-house direction of local government approvals for West Mesa Partners, Picacho Mountain and CBI projects. He is a graduate of the University of Texas at El Paso and worked in a variety of capacities in the building industry prior to joining Picacho Mountain.

Ruben joined Picacho Moungain in 2004 as a financial analyst. He also reviewed and prepared project pro formas and packages with the senior management team. He was instrumental in the entitlement process for the Picacho Mountain Master Sketch Plan which was approved in 2006.

His past experience includes managing client relations, organizational management, market research, financial analysis, administrative support and entitlement. He has served as a volunteer of Youth With A Mission and King’s Kids. He served full time with YWAM and King’s Kids in Ireland, Scotland, Wales, England, and Ghana from 1997 to 1999.

Tiffany Etterling – Director of Marketing

As the Director of Marketing, Tiffany Etterling’s primary responsibility is the coordination of corporate sales marketing strategies and materials. Tiffany coordinates CBI’s outside consultants in media, web optimization, social media and ad campaigns. She currently works with consultants like Meredith Communications, Cliffdwellers Productions, and other local and national media outlets and consulting firms. Her marketing experience includes a wide variety of industries including real estate, automotive, medical and corporate training.  Tiffany has extensive experience in the development and execution of marketing materials, strategies and concepts for both for-profit and non-profit organizations.

Prior to joining Picacho Mountain full time in 2006, Tiffany owned and operated a marketing and design firm, LandMark Media.  Landmark coordinated the marketing and advertising for one of the largest RV dealers in the United States. Her academic accomplishments include B.A. in Communications and Graphic Design and an M.A. in Journalism. Tiffany brings a wealth of experience, skill and enthusiasm to the Picacho Mountain team.

Marc McAlpine – COO

Marc brings nearly 30 years of experience in the home building industry. As a senior executive for leading national builders Toll Brothers and Shea Homes (both former Builder of the Year winners), Marc has successfully developed and built major highly amenitized master-planned communities ranging in size from 800 – 1,900 homes, on parcels of up to 1,150 acres. His communities have included championship golf courses, fitness centers, and club houses. Marc has been responsible for designing and building thousands of homes of all types – from condominiums to townhomes to luxury estate homes. He has extensive experience in all facets of home building operations, sales and marketing, construction, home owners associations, and customer service. Marc also brings with him significant experience building for the active adult market. In 2007 Marc’s operating group was part of a division that won the prestigious J.D. Power for the highest rated customer satisfaction in the nation.

Carmela Richards – Sales Administrator & Project Management

Carmela Richards joined the Picacho Mountain team in 2009 as the Sales Administrator. She works closely with the Director of Sales to achieve the highest level of customer service for our clients.

Carmela is a graduate of New Mexico State University with a B.A. in Accounting. She has over ten years experience in the construction industry. Her experience includes working with a large national builder on military housing projects that bring community lifestyle to military families. She has also worked in sales and marketing for a quality semi-custom home builder in Colorado Springs, where she was heavily involved in designing and running the options and upgrades selection center. Carmela’s experience also includes an extensive background in commercial and construction lending.

David Collins – Business Development

David Collins joined the CBI Holdings Business Development Team and works closely with President, Bob Pofahl, to identify, start up, and develop real estate projects in all real estate industries.

David is a graduate of Michigan Business School with a B.B.A. in Finance & International Business. David worked for Amoco Oil Company in Asset Management, Ernst & Young as a Management Consultant, Kohler Company on International Projects before transitioning into full-time real estate. In Y2003 David joined REMAX as an agent. David has 7+ years full-time experience in the real estate industry. His real estate experience includes working with those in architectural, engineering, construction, development, property management, financing and real estate securities. David holds a Texas Real Estate Brokers License.

George Lowen – Director of Multi-Family Projects

George started his real estate development and investment career in the early 1970’s and shortly thereafter formed Vanguard Development Company, his own Texas based real estate investment, development and management firm in 1978. Under Vanguard Development, George developed numerous projects in West Texas including multi-use business, office, retail and industrial parks, single standing offices, warehouses and retail facilities, residential subdivisions as well as town home and condominium developments.

In 1984, George moved to Colorado Springs, Colorado to continue his real estate development endeavors with an emphasis in multi-family housing developments. Over the past 23 years, he has developed over 3,000 multi-family apartment units – his primary focus, yet he also branched out to develop product lines in the self storage, assisted living, nursing home and garden hotel niches in Colorado, Texas, Oklahoma, New Mexico, Arizona, Nevada and Mexico.

George also has over 28 years experience with multiple large projects using HUD financing. This experience will prove to be beneficial to the CBI Team while going through the HUD approval and underwriting process.