This affluent and demanding demographic continues to have great influence over the goods and services they choose to consume. The Boomer ushered radical changes in housing, retail, dining, fast food, education and entertainment. As they now reach retirement this aging demographic is demanding the same level of service from health care providers that they received from their favorite restaurant, hotel or fitness center.
Current models for specialized care and re-hab clinics inside of nursing homes are becoming obsolete as the Boomer demands a resort experience from their healthcare provider.
CBI has taken their extensive experience in the hospitality and active adult industry to partner with Providence Medical Resorts to develop a refreshing new approach to deliver healthcare services. This approach introduces resort style medical campuses that provide a variety of up-scale experiences for the patient as they transition from hospital to home.